The lines stretching from Beard Papa, the Japanese cream puff store on the Upper West Side, are nothing compared with those at the two new Doughnut Plant stores in Tokyo, where customers are given numbers and allowed to buy only three doughnuts at a time. The shops, branches of Mark Isreal's factory and store on the Lower East Side, sell doughnuts made with traditional glazes like vanilla and also in Japanese flavors: lemony yuzu, herbaceous green shiso and earthy black sesame.
"There are 40 different stores selling my doughnuts in New York," Mr. Isreal said, but they sell barely as many as the two in Tokyo. Through next Wednesday, doughnuts with the Japanese glazes will be sold at his New York bakery and retail shop, 379 Grand Street (Norfolk Street), for $2 each.Time to eat some doughnuts. . .